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  • Google Maps for Mobile Adds Location

    Posted on December 4th, 2007 admin 1 comment

    Google Maps MobileGoogle has just launched a new version of Google Maps for Mobile which includes pinpointing your location based on cell ID. As I have mentioned in a previous post there are a few ways of determining the position of a user. With Google enabling cell ID localization others will follow the same path. The great thing about cell ID in comparis with GPS is that large buildings and being inside will not affect the localization.

    For those who are unfamiliar with the technique, here is a video explaining how cell ID works: LINK

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  • Location Based Services: Acknowledged Potential

    Posted on December 4th, 2007 admin No comments

    LBS DealsOn this graphical representation from GigaOM we clearly see an increasing amount of deals closed in the location based services (LBS) market. Large corporations like Nokia and Google are starting to acquire companies that are location driven. This overview of closed deals shows us how the adaptation process takes place in a market where both the online giants and the mobile giants are fighting for LBS market share.

    Technological issues at hand are currently focused on which ideal location identification method should be used. These are the several technological solutions at hand: GPS, Cell ID, Bluetooth beacons, WiFi positioning, Bluetooth proximity and RFID. For more information I refer you to a report on mobile location.

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